Questionnaire

Questionnaire

The questionnaire that was composed in order to develop a better knowledge of our target audience so that possible ideas of an artist and initial planning could be progressed.

1. Select your gender
Male     Female

2. Select your age
13-15     16-18     19-21     22+

3. Name your favourite 3 artists/bands?

4. Which artist would you be MOST LIKELY to listen to based on genre and style?
Arctic Monkeys     Rihanna     Foo Fighters     Olly Murs     JLS     50 Cent     None

5. How would you define your favourite music genre?

6. Is there a particular sub-genre which you like more than other elements of the above genre?

7. What appeals to you about this genre/sub-genre?
Lyrics     Beats/Instruments     Fashion     Culture     It's popular

8. Which music channels do you watch regularly?
I don't have/watch music channels     MTV Hits     MTV Base     MTV Rock     MTV Dance          MTV Classics  

9. How do you consume music?
Free downloads     Purchasing physical CDs     Getting free CDs from festivals                            Online Purchase and Download (iTunes etc)

10. How much would you estimate that you spend on music in an average year?
Nothing     Less than £15     £16-30     £31-45     £46-70     £71-£100     £100-150     £151-300     £301-500     £500-1000     Over £1000