Monday, 24 October 2011
Sunday, 16 October 2011
test shoot
on the 17/10/11 we plan to do a test shoot in two of our initial locations which is the school sixth form and the recording studio. We plan to run through the schedule to see work out how to set up for final shoot checking what camera angles work in the space given and if any lighting needs to altered. Shooting in the sixth form common room could cause some problems as we will have to consider who is on the location and could they disturb the shots. To make sure that all internal problems are avoided all equipment will be prepared before hand such as making sure the camera is charged and the lip sync track is available to be played on set.
How would you describe the target audience for this kind of music? Is there a core and secondary audience?
The target audience for our song would mainly be teenagers ranged from 13-19 as the lyrics that the artist use can relate to people of that age range as they rap about stereotypical teenage activities including parties drinking, college and girls. The audience will be mainly for boys however, as the band also come under the genre of pop, some of their tracks will appeal to female fans as well. There may be a secondary audience who are maybe a little older than teenagers from 18-23 as they can relate to some of the lyrics that the band use referencing to possible past experiences.
How would you describe the tastes and attitudes of the target audience? What other media are they likely to consume? Outline their media consumption profile.
What function does this kind of music serve to its audience (uses and gratification)?
The music gives its target audience a perspective of their lives and actions at things which the target audience participate in like parties and college for instance. The audience may be able to relate to their lyrics and videos as they show it in a humorous way which appeals to their fans.
Music fans often use music to help them construct their own cultural and visual identity - how do fans of your artist or band do this?
The Rizzle Kicks have quite a unique dress sense and wear clothes which represent the youth nowadays. Their clothing is quite eye catching and appealing and can be found in many highstreet retail shops. Many fans may watch their videos or see images of the band and try to imitate their style and clothing. One of the members of the band also uses the guitar and a certain type of drums in his videos. This could encourage fans to try and learn one of these instruments as he makes it look 'trendy' due to his style and way of playing it.
How/when/where is this kind of music consumed?
A couple of Rizzle Kicks' tracks are used in advertisements and in TV shows as they have a memorable beat which stays in peoples heads and are quite catchy. Some of their songs would also be played at house parties or at clubs. The radio is another place where the Rizzle Kicks' tracks would be consumed. The Rizzle Kicks' have their own Twitter and Facebook pages where they have over 200,000 fans where they release gig dates and single and album information. They use it mainly to promote and it's a good and easy way for their fans to consume their music.
The target audience for our song would mainly be teenagers ranged from 13-19 as the lyrics that the artist use can relate to people of that age range as they rap about stereotypical teenage activities including parties drinking, college and girls. The audience will be mainly for boys however, as the band also come under the genre of pop, some of their tracks will appeal to female fans as well. There may be a secondary audience who are maybe a little older than teenagers from 18-23 as they can relate to some of the lyrics that the band use referencing to possible past experiences.
How would you describe the tastes and attitudes of the target audience? What other media are they likely to consume? Outline their media consumption profile.
What function does this kind of music serve to its audience (uses and gratification)?
The music gives its target audience a perspective of their lives and actions at things which the target audience participate in like parties and college for instance. The audience may be able to relate to their lyrics and videos as they show it in a humorous way which appeals to their fans.
Music fans often use music to help them construct their own cultural and visual identity - how do fans of your artist or band do this?
The Rizzle Kicks have quite a unique dress sense and wear clothes which represent the youth nowadays. Their clothing is quite eye catching and appealing and can be found in many highstreet retail shops. Many fans may watch their videos or see images of the band and try to imitate their style and clothing. One of the members of the band also uses the guitar and a certain type of drums in his videos. This could encourage fans to try and learn one of these instruments as he makes it look 'trendy' due to his style and way of playing it.
How/when/where is this kind of music consumed?
A couple of Rizzle Kicks' tracks are used in advertisements and in TV shows as they have a memorable beat which stays in peoples heads and are quite catchy. Some of their songs would also be played at house parties or at clubs. The radio is another place where the Rizzle Kicks' tracks would be consumed. The Rizzle Kicks' have their own Twitter and Facebook pages where they have over 200,000 fans where they release gig dates and single and album information. They use it mainly to promote and it's a good and easy way for their fans to consume their music.
planning
the rough ideas we came up with at the first planning stages taking into account mise-en-scene locations and concept
Wednesday, 12 October 2011
Tuesday, 11 October 2011
Questionnaire
The questionnaire that was composed in order to develop a better knowledge of our target audience so that possible ideas of an artist and initial planning could be progressed.
1. Select your gender
Male Female
2. Select your age
13-15 16-18 19-21 22+
3. Name your favourite 3 artists/bands?
4. Which artist would you be MOST LIKELY to listen to based on genre and style?
Arctic Monkeys Rihanna Foo Fighters Olly Murs JLS 50 Cent None
5. How would you define your favourite music genre?
6. Is there a particular sub-genre which you like more than other elements of the above genre?
7. What appeals to you about this genre/sub-genre?
Lyrics Beats/Instruments Fashion Culture It's popular
8. Which music channels do you watch regularly?
I don't have/watch music channels MTV Hits MTV Base MTV Rock MTV Dance MTV Classics
9. How do you consume music?
Free downloads Purchasing physical CDs Getting free CDs from festivals Online Purchase and Download (iTunes etc)
10. How much would you estimate that you spend on music in an average year?
Nothing Less than £15 £16-30 £31-45 £46-70 £71-£100 £100-150 £151-300 £301-500 £500-1000 Over £1000
1. Select your gender
Male Female
2. Select your age
13-15 16-18 19-21 22+
3. Name your favourite 3 artists/bands?
4. Which artist would you be MOST LIKELY to listen to based on genre and style?
Arctic Monkeys Rihanna Foo Fighters Olly Murs JLS 50 Cent None
5. How would you define your favourite music genre?
6. Is there a particular sub-genre which you like more than other elements of the above genre?
7. What appeals to you about this genre/sub-genre?
Lyrics Beats/Instruments Fashion Culture It's popular
8. Which music channels do you watch regularly?
I don't have/watch music channels MTV Hits MTV Base MTV Rock MTV Dance MTV Classics
9. How do you consume music?
Free downloads Purchasing physical CDs Getting free CDs from festivals Online Purchase and Download (iTunes etc)
10. How much would you estimate that you spend on music in an average year?
Nothing Less than £15 £16-30 £31-45 £46-70 £71-£100 £100-150 £151-300 £301-500 £500-1000 Over £1000
Saturday, 1 October 2011
album art research
This album cover shows the artist; Chipmunk as this promotes his image. The artist's name is clearly visible along with the name of the album. He chooses to show his tattoos in the picture quite clearly as they may tell his story. The inclusion of his tattoos seems to be loosely linked to the album title as he has changed his style and sound from his first album 'I Am Chipmunk'.
This album by The Streets shows Mike Skinner, the main artist standing alone at a bus stop. The scene is something that would be seen in everyday life, which represents the album's content as he raps about daily activities and thoughts. The fact that he is standing alone also represents the album's content as it tells a story of his trust issues and how at one point he feels betrayed by all his friends and feels alone.
Ed Sheeran's album cover is simple like his music in he uses minimal instruments to put more emphasis on his lyrics. The cover is picture of his face as he is clearly recognizable as he is a newly established singer. Instead of the album title 'Plus' he has the symbol to represent his unorthodox style and varied style. The picture is tinted orange to typify his ginger hair.
The album 'Black And White' by Wretch 32 shows the artist centred. the name and album title are clearly visible. The concept of the cover match the album title as the colour has been removed so that it is 'Black and white'. The artist is wearing traditional 'urban' clothing with the fashionable scarf and varsity jacket his swagger reflects that of his music which is hip hop based.
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